Crecso is a guest posting and content marketing company built by SEOs who got tired of buying links that vanished. Since 2016 we have grown one asset that no marketplace can copy: real working relationships with editors at publications that people actually read. Everything else on this page explains how we protect that asset for the brands and agencies who trust us with their campaigns.
Crecso started in 2016 inside an in-house SEO team that had a familiar problem. The budget for link building was approved, the vendor invoices were paid, and six months later half the links had quietly disappeared from the pages they were promised on. The ones that survived sat on sites no reader had ever visited.
Rather than switch to the next vendor on the list, the team spent a year doing the unglamorous part themselves. They read publications properly, learned which editors accepted contributed pieces and which ones never would, and pitched ideas instead of asking for a link. That year produced something more durable than a spreadsheet of URLs: a working list of editors who replied because they recognised the sender.
That list became Crecso. The company has since delivered more than ten thousand placements, but the operating idea has not changed. A guest post is worth something when a publication genuinely wants to publish it. Everything we built after that, the vetting rules, the approval step before outreach, the ninety day indexation cover, exists to keep that standard from slipping as volume grows.
Today the team works with founders running their first content push, in-house SEO leads at funded companies, and agencies who resell our network under their own brand. What connects them is a preference for links they can defend in an audit rather than links that merely look good in a monthly report.
These are not posters on a wall. Each one maps to a rule the team follows on live campaigns, and each one costs us revenue at least a few times a year when we turn down work that conflicts with it.
Before we place anything, we ask a simple question. If a client's new SEO lead pulled this backlink profile apart next year, would this placement hold up? If the answer is uncertain, the site does not make the shortlist.
Articles are written for the publication's audience first. That is what gets a pitch accepted, what keeps an editor open to the next one, and what makes the link worth having once it is live.
Clients see the publisher list before outreach, the draft before submission, and the live URL within hours of publication. There is no stage of a Crecso campaign that a client is asked to take on trust.
Search tactics have a shelf life. An editor who trusts your pitches does not. We invest in the second one, which is why our network keeps producing placements while scraped databases keep going stale.
We decline campaigns that ask for exact match anchors at unnatural volume, placements in unrelated niches, or content designed to mislead a publisher's readers. A short term win is not worth a client's domain.
Each account has a named lead who stays through the engagement. No ticket queues, no rotating reps, no explaining your campaign again to someone who has just picked up the thread.
Crecso runs as four connected functions rather than a pool of freelancers. Every placement passes through all four before it reaches your report, which is why the standard holds at volume.
This team decides which sites are allowed anywhere near a campaign. Every candidate goes through Ahrefs and SEMrush checks, a traffic curve review that flags expired domain patterns, an outbound link audit, and a manual read of recent articles. Sites that pass are tagged by vertical, country and editorial style so campaigns can be matched properly rather than filled randomly.
Outreach specialists own the relationships. They pitch topics that fit a publication's current coverage, negotiate scope with editors, and manage the calendar so a client's placements arrive at a steady pace instead of arriving in one suspicious cluster. Every pitch is written individually. Nothing is sent through an automated sequence.
Writers are assigned by subject, so a fintech brief goes to someone who understands lending regulation and a SaaS brief goes to someone who has written for product audiences. Every draft is edited against the target publication's house style, fact checked, and reviewed for anchor placement that reads naturally inside the argument.
After publication this team confirms the live URL, archives a screenshot, verifies the anchor and destination, and monitors indexation for ninety days. If a link is removed or never indexes, the replacement is triggered here without the client needing to notice or ask.
A short account of what changed at each stage, and what each change was meant to fix.
The company launched with around forty publisher relationships in marketing and technology, serving a handful of clients who had been burned by bulk link vendors. Manual pitching was the only method available, and it became the method we kept.
After seeing competitors sell expired domain placements as editorial links, we wrote down the screening rules that are still in use: verified organic traffic, a healthy traffic curve, a clean outbound profile and evidence of real editorial activity.
Clients told us the worst part of working with any vendor was finding out where a link landed after the fact. We moved site approval ahead of outreach, so nothing is pitched until the publisher list has been reviewed and signed off.
Demand from agencies serving multiple markets pushed us to build country specific rosters rather than treating every English language site as interchangeable. Native editors, local traffic verification and regional billing followed.
Guaranteeing a live URL is easy. We started tracking whether Google actually indexed each placement, and committed to free replacements on anything that dropped out or never appeared, without a claims process.
SEO agencies were already reselling our work informally. We built the private dashboard, unbranded reporting, NDA cover and wholesale tiers to make that a supported partnership rather than a workaround.
The network now spans thousands of vetted publishers in the USA, UK and India with extended reach in Canada, Australia and the EU. The vetting rules written in 2018 still gate every one of them.
An about page is only useful if it is specific. Here is exactly what a Crecso engagement includes and what it will never include, whatever the budget on the table.
Our process is the same for everyone, but the reason people hire us differs by the seat they sit in.
Founders and marketing leads who need authority behind commercial pages before they can compete on the keywords that drive revenue. They usually start with a small test package, review the placements, and move to a monthly retainer once they can see what arrives.
Teams that already know their target pages and anchor strategy but do not want to run an outreach desk internally. They value the approval step, the reporting they can forward to a stakeholder, and the fact that link velocity stays controlled.
Agencies reselling our network under their own brand with wholesale pricing, unbranded deliverables, NDA cover and a dedicated account manager. It lets them take on more clients without hiring and training an outreach team of their own.
Country networks are maintained separately, because a US business publication and a UK trade title do not respond to the same pitch or serve the same readers.
Our largest roster, covering SaaS, finance, ecommerce, lifestyle and local business publications, with state level targeting available for clients running city specific campaigns.
UK traffic .co.uk titles and London based national publications across business, fintech, property, technology and lifestyle, handled by native UK editors with GBP invoicing available.
High traffic .in outlets plus global publications with genuine Indian readership. Our depth is strongest in D2C, edtech, fintech, SaaS and travel, including tier one English titles.
Canada, Australia, the EU and selected APAC markets are covered on request. Ask about a market →
One in-house team, several focused offerings. Each links through to a full breakdown of scope, deliverables and pricing.
Editorial placements on DR 50+ publishers with verified organic traffic and real topical relevance, covered by ninety day indexation monitoring.
Explore the service →Manual outreach through relationships kept warm for years, with varied anchor profiles built for rankings that compound rather than spike.
Explore the service →Keyword mapped, intent matched articles with topical clustering and anchor planning included as standard rather than sold as an upsell.
Explore the service →White label deliverables, wholesale pricing, a private dashboard, NDA cover and one dedicated account manager who does not rotate.
Become a partner →On site content planning and production that gives your outreach something worth linking to, aligned to the same keyword strategy.
Explore the service →Site level support for the publishing stack behind your content programme, from setup and speed work to ongoing maintenance.
Explore the service →"Crecso replaced two outreach freelancers and our old link vendor in one swap. Cleaner placements, better reporting, and our agency margin actually went up."
"We have shipped 240+ links with Crecso across 11 months. Average placement DR climbed from 38 to 61, and indexation has stayed above 96% the whole time."
"Their shortlist process saved us from at least three placements we would have flagged ourselves. They clearly care about quality, not just hitting a link count."
If something is not covered here, email the team directly and a person will answer it.
Tell us the pages you want to move and the niches you care about. You get a tailored plan with sample publishers, pricing and turnaround within one business day, and there is no long contract at the end of it.